Bread display cases in a bakery are not only a functional element for storing and displaying products, but also represent an important marketing strategy to attract customers and stimulate purchasing. A well-designed display case can transform everyday bread into an irresistible temptation, thanks to the enhancement of its characteristics, such as the crunchiness of the crust or the softness of the interior.
The arrangement of the products inside the showcase plays a fundamental role. Creating a visual narrative through the use of different height levels and varying types of bread can guide the customer's eye through the full range of offerings, stimulating their curiosity and appetite.